SEO Analyst

Job Title: SEO Analyst

Responsibilities:

• Manage a portfolio of SMB (Small and Medium-sized Business) clients' SEO on a daily basis.
• Conduct high-quality SEO audits aligned with client marketing strategies and technical constraints.
• Analyze data to develop innovative strategies and identify the best SEO optimization actions.
• Execute the full scope of an annual SEO service, excluding content writing:
  • Conduct audits (technical, semantic, editorial, linking, etc.).
  • Define SEO strategy.
  • Implement operational SEO strategy.
  • Monitor and assist with SEO recommendation implementations.
  • Provide SEO reporting (rankings, traffic, etc.).
  • Track and analyze performance, provide optimization recommendations.
• Undertake one-time missions such as semantic studies, SEO audits (technical, linking, content, local), SEO strategy development, net linking campaigns, on-site optimizations, competitive benchmarks, etc.
• Manage project profitability (quality, deadlines, costs).
• Develop revenue from the client portfolio.

Required Profile:

• Successful SEO experience:
  • 1 year for junior profiles.
  • 3 years for intermediate profiles.
  • 5+ years for senior profiles.
• Strong understanding of SEO fundamentals.
• Familiarity with standard SEO tools.
• Bonus: basic development skills (PHP, MySQL, JavaScript), ability to modify HTML, CSS, HTaccess, and Robots.txt files, familiarity with market CMS.
• Proficiency in the Microsoft Office suite, particularly Excel and PowerPoint for clear and quality deliverables.
• Team player with strong organizational skills and respect for deadlines.
• Excellent interpersonal skills.
• Proficient in written and spoken French.
• Autonomous, rigorous, curious, and passionate about SEO.